Sleep through the night again.
Noctura uses the first-line treatment recommended by the American College of Physicians to help you overcome insomnia and improve your sleep in a way that lasts.
Insomnia is a learned pattern.
Noctura undoes that pattern.
Noctura uses CBT-I, the most studied non-drug treatment for chronic insomnia, to change the behaviors, thoughts, and body-clock patterns that keep poor sleep locked in place.
What you leave behind
- Driving yourself crazy with sleep hygiene tips
- Relying on meds to get through the night
- Middle-of-the-night awakenings that wreck your day
- Inconsistent sleep that never feels predictable
What you step into
- A clear, structured sleep plan tailored to your life
- Skills that keep working long after the program ends
- A coach that adapts as your sleep changes
- Waking up rested, steady, and like yourself again
How it works
01
Sleep restriction
Temporarily align your time in bed with your actual sleep to rebuild a strong sleep drive, then expand it sustainably.
02
Stimulus control
Retrain your brain to see the bed as a cue for sleep, not a place for worry, planning, or scrolling.
03
Cognitive reframing
Challenge the thoughts that keep sleep anxiety alive — so your mind can settle instead of racing.
04
Arousal & worry work
Build a wind-down routine and on-the-night tools that lower the body's alert system before bed.
Who built Noctura
Built by insomniacs and sleep experts
We were insomniacs who tried everything:
Since traditional primary care doctors often lack training in med-free insomnia solutions, we worked with specialized sleep doctors, combined with our personal experience, to save you months, if not years, of time.
Your first week is free
Start building towards better sleep
The evidence
Noctura is based on the gold standard treatment for insomnia, CBT-I.
How it works
Noctura is always there for you and adapts for you.
Tell Noctura your sleep history
Share your sleep patterns, what you've already tried, your schedule, and what better sleep would change for you.
Track sleep and build your plan
Noctura tracks your sleep day by day and builds a personalized sleep plan that works with your life.
Adapt week by week
Noctura guides you through each week, adapts the plan as needed, helps you stick with the program, and is there when you need it most.
Why Noctura
Support for insomnia, built around your life.
| Solution | Availability | Personalization | Adherence support | Side effects |
|---|---|---|---|---|
| Free CBT-I apps | Anytime | Limited | Limited | No |
| CBT-I therapist | By appointment | High | Good | No |
| CBT-I workbooks | Anytime | None | Limited | No |
| Meds | Prescription or OTC | Not personalized | Not applicable | Yes |
| Noctura | Anytime | High | Good | No |
What Noctura changes
What people commonly report after using Noctura.
Bedtime stops being something you dread
Instead of bracing for another bad night, people describe going to bed with a plan and far less anticipatory anxiety.
Night-time awakenings lose their grip
Waking up doesn't vanish overnight — but people report having a response that no longer makes the night worse.
Sleep becomes predictable again
As the sleep window stabilizes, people describe knowing roughly what to expect from a night rather than gambling on it.
Daytime comes back
More patience, steadier focus, and no longer planning life around being tired are among the most commonly described changes.
FAQ
Is Noctura therapy?
Noctura is an educational sleep-coaching program that teaches CBT-I techniques. It is not therapy, medical treatment, or a substitute for care from a licensed clinician. If you have a medical or mental health condition, please consult your healthcare provider.
Do I need to stop my sleep medication?
No. Whether and how to change any medication is a decision between you and your prescribing clinician. Noctura teaches behavioral skills that can complement medical care, but it does not advise you to start, stop, or change any medication.
How long does the program take?
Most people move through the core CBT-I skills over 6 to 8 weeks. The program is self-paced, and the coach continues to adapt your plan based on your daily check-ins.
What if I've already tried sleep hygiene and it didn't work?
Sleep hygiene alone is rarely enough for chronic insomnia. CBT-I goes deeper — it targets the behaviors, thoughts, and arousal patterns that keep insomnia going. That's why major sleep medicine guidelines recommend it as the first-line approach.
Can I use this if I have anxiety or depression?
Yes — and it's a very common combination. Insomnia, anxiety, and depression tend to reinforce each other, which is why CBT-I is designed to be used alongside existing mental health care rather than instead of it. Noctura is a sleep-coaching program, not treatment for anxiety or depression. Keep working with your clinician, and talk to them before making changes to your care.
What's the refund policy?
If it doesn't help you sleep better in 30 days, we'll refund you, no questions asked. Just reach out and we'll take care of it. Individual results vary.
Who should not use Noctura?
If you have symptoms of sleep apnea (loud snoring, gasping, severe daytime sleepiness), a seizure disorder, bipolar disorder, or another condition that affects sleep, talk to your clinician before starting any sleep program. Noctura is for adults with chronic insomnia and is not intended for children. If you are in crisis or having thoughts of harming yourself, contact your local emergency services or a crisis line right away.